Premium analog watch startup Rotoris has raised $3 million (around ₹25 crore) in a seed funding round led by Zerodha co-founder Nikhil Kamath and actor-investor Vivek Anand Oberoi, as the company gears up for its official market launch in January 2026.
The round also saw participation from Venture Catalysts and 100 Unicorns, along with angel investors including Tanmay Bhat. Several well-known startup founders have also backed the company, including Varun Alagh (Mamaearth), Gaurav Khatri (Noise), Siddharth Dungarwal (Snitch), Nitin Jain (OfBusiness), Vishesh Khurana (Shiprocket), Chirag Taneja (GoKwik), Akash Gupta (Zypp) and Arjun Vaidya (Dr. Vaidya’s).
Focus on manufacturing and supply chain
Rotoris said the fresh capital will be used primarily to strengthen its manufacturing and assembly capabilities, invest in engineering upgrades, and build a more resilient supply chain.
The company is also planning to deploy part of the funds towards initial inventory creation and team expansion across product, design and operations functions.
In addition, Rotoris is preparing to open its first physical experience store in New Delhi, which will serve both as a retail outlet and a brand showcase, allowing customers to engage directly with the products ahead of a wider rollout.
Founding team and product positioning
Founded by Akash Anand, Prerna Gupta, Anant Narula and Kunal Kapania, Rotoris is positioning itself as a design-led analog watch brand with a focus on mechanical craftsmanship. The company has stated that it is working towards developing in-house capabilities, particularly in product design and assembly.
At launch, Rotoris plans to introduce five distinct collections, Auriqua, Monarch, Astonia and Manifesta, featuring watches made with sapphire crystal glass, steel cases, and a combination of automatic and quartz movements. Each model, the company said, will be limited and individually numbered.
A crowded but evolving market
The Indian watch market has seen renewed interest in recent years, driven by premiumisation, growing consumer appreciation for mechanical timepieces, and the rise of homegrown brands. With backing from some of the country’s most prominent startup founders and investors, Rotoris is betting on manufacturing depth, product quality and controlled scale to carve out its niche.
As the January 2026 launch approaches, the company’s immediate focus remains on execution, completing production readiness, stocking inventory and opening its first store, milestones that will determine how effectively Rotoris can translate investor confidence into consumer traction.
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