In India’s complex business environment, legal help has long been considered both expensive and time-consuming. But a legal-tech disruptor from Gurugram is flipping that perception on its head. Founded in late 2024 by corporate lawyer Raman Gupta, Virtual Advo is offering legal support to startups, SMEs, and growing businesses on a monthly subscription model, making expert legal counsel more accessible, paperless, and affordable than ever.
From Courtrooms to Clicks
Traditionally, legal procedures, especially trademark registrations, contract vetting, and compliance have involved a maze of paperwork and long waits. Virtual Advo simplifies this entire ecosystem. In what it calls a “five-minute legal process,” the platform enables businesses to upload documents and receive legal services, like trademark filings, within 24 hours.
“Paying ₹1 lakh per month for an in-house legal expert is a massive burden for early-stage businesses,” said Raman Gupta in an interview with The Indian Express. “We’re changing that through a flexible subscription model that offers access to experienced legal professionals without the overheads.”
A Legal Netflix for Businesses
Virtual Advo functions like a legal services marketplace, offering:
- Paperless trademark registration
- Contract lifecycle management
- Regulatory compliance with laws such as the DPDP Act and POSH
- Business registration and licensing
- Corporate legal training modules
Unlike traditional firms that charge by the hour, Virtual Advo allows companies to subscribe monthly for legal assistance starting from basic packages for emerging businesses to comprehensive retainers for established enterprises.
“Our goal is to democratize access to legal help,” said Gupta. “We want every entrepreneur, whether in Delhi or Dehradun, to feel legally secure without fearing the costs.”
Targeting India’s Booming Legal Tech Market
The Indian legal services market is projected to grow from $2.49 billion in 2025 to $3.37 billion by 2030, at a CAGR of over 6%. Riding this wave, Virtual Advo is not only catering to metropolitan corporations but also Tier II and III cities, where affordable legal help is often scarce.
With its affiliate program, the startup is also enabling accountants, CS professionals, and local lawyers to offer Virtual Advo’s services to their clients, earning commissions and deepening the platform’s reach.
AI Meets Advocacy
Virtual Advo’s backend integrates AI-assisted systems for document vetting and trademark filings, speeding up processes that would otherwise take weeks. Plans are already underway to roll out:
- Real-time MIS dashboards
- End-to-end licensing support (FSSAI, ISO, Trade Licenses)
- Sector-specific corporate compliance training
“We’re combining tech with legal expertise to build scalable, repeatable systems,” Gupta noted. “This is not just about reducing costs, but about helping businesses proactively manage risk.”
A Business Essential in the Post-Startup India Era
With India’s startup ecosystem coming of age, compliance is no longer a choice. As companies seek to scale, having bulletproof contracts, HR policies and intellectual property protection becomes an existential necessity.
Virtual Advo is a ‘growth partner’, rather than a legal supplier. Its retainer model allows companies to pool legal teams and split the cost, so expert advice is only a call or click away.
What’s Next?
Virtual Advo is looking to expand its services pan-India and launch legal literacy courses for founders. With dreams of becoming a one-stop-shop for the digital legal infrastructure, the startup is likely to become a vital cornerstone in India’s business backbone.
As legal tech continues to evolve, Virtual Advo’s vision is clear: a future where compliance is not feared but seamlessly embedded in business DNA.
Rajesh Bagrecha
Interesting opportunity