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YouTube, Watch With, YouTube Live, Live Streaming, YouTube Creators, Live Reactions, Content Creators, Social Media, Creator Economy, Livestreaming, YouTube Features, Digital Media

YouTube Expands ‘Watch With’ Test, Letting Creators React Live From Mobile

YouTube is expanding its test of “Watch With,” a live reaction feature that allows eligible creators to broadcast their reactions alongside another creator’s livestream. The…

Om Singh

September 10
Amazon India, Creator Connections, Amazon Creators, Influencer Marketing, Creator Economy, Amazon Great Indian Festival, Affiliate Marketing, Content Creators, E-commerce, Brand Partnerships

How Will Amazon India’s Creator Connections Change Influencer Earnings?

Om Singh

4 min
X, X Creator Studio, Original Content Rewards, OCR, X Revenue Sharing, X Creators, Creator Monetization, Social Media, Content Creators, X Payouts, Creator Economy, Original Content

X Opens Original Content Rewards Applications as Revenue Sharing Ends

Heer Shah

2 min
Creedom, Creedom Funding, AI Content Creator, Creator Economy, Startup Funding, Seed Funding, AI Startup, Content Creators, Indian Startups, Startup Singam

Creedom Raises Rs 4.1 Crore Seed Round to Build AI Tools for Content Creators

Khushi Bhatia

4 min
YouTube, YouTube Views, YouTube Creators, Content Creators, YouTube Monetization, YouTube Partner Programme, Shorts, YouTube Updates, Creator Economy

YouTube’s New View Rule Explained: Will Creators Earn More?

Om Singh

4 min
YouTube, Netflix, YouTube Creators, Netflix Creators, Creator Economy, Streaming, Digital Media, YouTube News, Netflix News, Content Creators

YouTube May Pay Creators Millions to Stay Exclusive as Netflix Pushes for Top Stars

Om Singh

4 min
Elon Musk, X platform, Twitter X, YouTube, content creators, creator payouts, social media news, digital platforms, online video, creator economy

Elon Musk Signals a Bold Push to Outpay YouTube Creators on X

Om Singh

4 min
ANI Copyright Strikes, YouTube copyright, Mohak Mangal, fair use India, YouTube strikes, digital rights, Indian creators, copyright abuse, DMCA, content creators, media ethics, YouTube policy, Section 52, copyright law India, extortion allegations

ANI Copyright Strikes Spark Extortion Allegations from YouTubers

Khushi Bhatia

4 min
creator economy, Indian government, digital creators, IICT, WAVES 2025, content creators, public-private partnership, media industry

Govt Announces $1 Billion Fund to Boost Creator Economy

Anish Dhawan

2 min
digital influencers, top 10 influencers 2025, Bhuvan Bam, CarryMinati, Ashish Chanchlani, Technical Guruji, Ranveer Allahbadia, Amit Bhadana, Harsh Beniwal, Nisha Madhulika, Sandeep Maheshwari, Flying Beast, verified earnings, digital ad spend, influencer marketing, Indian digital media, content creators, brand advertising, digital dominance

Top 10 Richest Indian Influencers & their Digital Dominance

Epil Bodra

3 min
India's Got Latent, Digital Ecosystem, Online Content Regulation, OTT Platforms, Creative Freedom

India’s Got Latent: A Caution for India’s Digital Ecosystem

Epil Bodra

6 min

The Ascendants

Flashoot, Voleti Karthik, Flashoot Startup, Quick Commerce of Reels, Content Creation Startup, Creator Economy, Indian Startups, Hyderabad Startup, On-Demand Reel Makers, 10 Minute Reels, Instagram Reels, Video Production, Startup Stories, Digital Content Creation, Ascendants

Meet Flashoot: The Startup Bringing Quick Commerce to Content Creation With Reels in 10 Minutes

Heer Shah

6 min
Jitender Mann, Organic Farming, Moringa Farming, Moringa Business, Startup Success Story, Entrepreneurial Journey, IT Professional, Career Change, Organic Farming Business, Indian Entrepreneurs, Delhi Business Stories

From a Delhi Terrace to a ₹30 Lakh Moringa Brand: Jitender Mann’s Exit From IT

Om Singh

3 min
NPrep, NPrep Startup, Nursing Brain, AI in Education, EdTech Startup, Nursing Education, Nursing Exam Preparation, Healthcare EdTech, AI Startups India, Prince Kaushik, AIIMS Jodhpur, Nursing Careers, Indian Startups, Ascendants

Inside NPrep, the Jodhpur Startup Using AI for Nursing Exam Preparation

Epil Bodra

6 min
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Founder's Corner

Jitender Mann, Organic Farming, Moringa Farming, Moringa Business, Startup Success Story, Entrepreneurial Journey, IT Professional, Career Change, Organic Farming Business, Indian Entrepreneurs, Delhi Business Stories

From a Delhi Terrace to a ₹30 Lakh Moringa Brand: Jitender Mann’s Exit From IT

Om Singh

3 min
Anupam Rawat, Milepost Events, Ascendants Interview, Artificial Intelligence, AI in Events Industry, Future of Event Management, AI Job Displacement, Event Industry Jobs, Event Technology, Event Management Trends, AI Automation, Experiential Marketing, Event Production, Creative Industry, AI and Employment, Future of Events, Event Industry Transformation, Event Planning Technology, Event Agency Business Model, AI in India

Will AI Replace Jobs in the Events Industry? Anupam Rawat on the Future of Event Management

Epil Bodra

11 min
SAMMMM, Samara Roy, teenage founder, beauty startup, Indian beauty brands, self-care startup, Gen Z beauty, Gen Alpha, Fireside Ventures, Sauce VC, Nykaa, Amazon, startup funding

From Teenage Struggles to 1 Lakh Units: How 16-Year-Old Samara Roy Built SAMMMM

Manavi Gupta

4 min
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