To redefine job hunting for the undervalued and underappreciated, Haryana-born resident of Canada Navjeet Singh has introduced Dhyaadi.com. This platform is conceptualized as an alternative to LinkedIn, targeting job hunters who have been constantly rejected. The inspiration behind Dhyaadi.com stems from Singh’s observations of the gig economy in Canada, where many rely on shift-based work, akin to the Indian concept of “dihadi” or daily wage jobs.
However, when we visited the said website, a NewYork based job portal was found.
The Birth of Dhyaadi.com
In a viral video on Instagram, Singh introduced Dhyaadi.com with humor and sincerity. He described how the site hopes to plug the gap for new entrants and inexperienced people who usually get the dreaded “unfortunately” responses from potential employers on LinkedIn. The lighthearted pitch of the idea and its recognizability have resonated with many social media users, with widespread admiration and a torrent of memes.
The site is set to offer prospects for those left behind in the traditional employment market. By emphasizing the less professional platform, Dhyaadi.com aims to empower its users to secure employment without the frightening professional facade that sites such as LinkedIn tend to emphasize.
Social Media’s Response
The video, uploaded on Singh’s Instagram account, has been liked more than 27,000 times, with users inundating the comments with support and humorous replies. One user joked, “No more ‘unfortunately’ replies,” while another jokingly suggested starting “majduri.com.” The response reflects a underlying discontent with current job sites and points to the possible demand for a more inclusive job site.
Future Prospects
Although the idea is nascent, Dhyaadi.com’s initial popularity suggests a bright future. The site’s success is based on its simple, down-to-earth branding and its emphasis on a group that tends to be marginalised in mainstream job markets. As more individuals identify with Singh’s vision, Dhyaadi.com may become a game-changer in the online job search landscape.
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