Reloy achieves 40% growth this fiscal, reaching ₹25 crore in revenue, thanks to strong housing demand and its innovative referral sales model. Backed by HDFC Capital, the proptech startup is transforming India’s real estate sector with its technology-driven approach and customer-focused solutions.
Reloy drives growth with strong demand
Reloy is thriving due to increasing demand for housing, particularly from reputable builders known for timely project delivery. CEO Akhil Saraf explained that the company’s innovative referral sales model, combined with successful client onboarding, has significantly boosted its revenue.
Last year, the company helped builders generate ₹1,450 crore in referral sales. This year, it aims to surpass that achievement by enhancing client engagement and broadening its services. The focus remains on sustaining growth while adapting to market needs.
Reloy offers innovative solutions
Reloy’s platform enhances the home-buying experience for builders, brokers, and homeowners. It simplifies critical processes, including document management, construction tracking, and payments. Furthermore, homeowners benefit from a marketplace tailored to their needs, offering options for home interiors and financing. These innovations reflect Reloy’s commitment to improving efficiency and satisfaction for all stakeholders.
A bright future for Reloy
Since its launch in 2015, Reloy has prioritized real estate loyalty and referrals. The company serves major clients like Godrej Properties, DLF, and Mahindra Lifespaces. With ₹13 crore in funding from HDFC Capital and other investors, Reloy continues to expand its operations across India.
India’s proptech market, valued at $10.5 billion today, is projected to grow to $600 billion by 2047, according to a CREDAI-EY report. Reloy plans to capitalize on this opportunity through continuous innovation and strategic growth initiatives
Reloy’s vision for the future
Reloy achieves 40% growth by combining innovative solutions with a customer-first approach. Its ability to adapt to changing market dynamics ensures a bright future in India’s expanding proptech industry. With strong financial support and a clear vision, Reloy is set to lead the way in revolutionizing real estate technology.
