Hilton expands footprint in India amid leisure travel boom to meet the rising demand for domestic travel. The company plans to quadruple the number of hotel rooms in its India pipeline over the next five years. Currently, Hilton operates 29 hotels in India, but it aims to narrow the gap with its competitors, including Marriott, Hyatt, and InterContinental.
Hilton expands footprint in India with spark brand launch
Hilton has signed a licensing deal with India’s Embassy Group to open 150 Spark brand hotels. This is Hilton’s first “India-first” strategy in Asia Pacific, and it highlights the company’s focus on the potential of the Indian market. By launching Spark in India first, Hilton is responding to the growing travel demand and strengthening its position in the country.
Hilton expands footprint in India to compete with major rivals
Hilton aims to increase its footprint in India, competing directly with Marriott, Hyatt, and InterContinental, who are already well-established in the region. As domestic travel continues to surge, Hilton is positioning itself to meet the needs of the growing middle-income market. The company plans to expand its presence through a combination of new hotels and brand offerings.
Hilton’s focus on India’s travel boom as it expands footprint
The domestic travel boom in India plays a significant role in Hilton’s expansion. The increase in travel has boosted demand for both leisure and business hotels. Hilton targets middle-income consumers by offering affordable, midsize properties. These hotels will cater to the price-conscious traveler while still providing quality service.
Hilton expands footprint in India with long-term investment plans
Hilton is committed to long-term growth in India. The company is investing heavily in expanding its portfolio and brand presence across the country. By 2024, Hilton expects significant growth in its Indian operations. This expansion will strengthen Hilton’s position in one of the world’s fastest-growing travel markets.
