Global e-commerce leader Amazon announced on Thursday its ambitious goal of helping Indian businesses reach over $13 billion in cumulative e-commerce exports by the end of 2024. This significant initiative underscores Amazon’s commitment to empowering entrepreneurs and small businesses in India, enabling them to access international markets through its vast e-commerce platform. By leveraging advanced technology and innovative logistics solutions, Amazon aims to facilitate seamless cross-border trade for Indian sellers, fostering growth and enhancing their global competitiveness. The focus on e-commerce exports is part of Amazon’s broader strategy to strengthen its presence in India and support the nation’s burgeoning digital economy. As e-commerce continues to reshape the retail landscape, Amazon’s efforts are set to create new opportunities for businesses in India, driving economic growth and enhancing the country’s export potential.
Since launching its ‘Amazon Global Selling’ program in 2015, the company has facilitated 150,000 exporters in selling more than 400 million ‘Made in India’ products to customers worldwide. Over the past year, the program’s seller base has expanded by 20 percent.
Jayant Chaudhary, Minister of State (Independent Charge) for Skill Development and Entrepreneurship, emphasized the importance of increasing MSME exports for national economic growth. He noted that e-commerce is playing a significant role in this expansion. “E-commerce exports, supported by initiatives like ‘Amazon Global Selling,’ are crucial in giving MSMEs the chance to present their products to a global market,” the minister said.
The program includes sellers from over 200 cities, helping them build global brands and reach hundreds of millions of customers across more than 18 Amazon marketplaces worldwide. Bhupen Wakankar, Director of Global Trade at Amazon India, highlighted the company’s investment in tools and technologies aimed at optimizing sellers’ reach, improving product visibility, and boosting sales. “Amazon is dedicated to enabling $20 billion in cumulative e-commerce exports from India by 2025,” he added.
Minister Chaudhary also pointed out the vast potential of entrepreneurs from various districts and small towns across India to engage in e-commerce exports. “With supportive policies and a conducive ecosystem, we can empower these entrepreneurs and establish India as a leading export nation,” he stated.
In conclusion, Amazon’s commitment to facilitating over $13 billion in cumulative e-commerce exports by the end of 2024 highlights its dedication to the growth of Indian businesses within the e-commerce landscape. By providing the necessary tools and resources, Amazon is empowering sellers across India to tap into global markets, thereby enhancing their competitiveness and contributing to the overall economy. As e-commerce continues to evolve, Amazon’s initiatives will play a crucial role in shaping the future of trade for Indian enterprises, ensuring they can thrive in the international marketplace. Ultimately, this collaboration between Amazon and Indian businesses represents a significant step forward in the development of India’s e-commerce sector, fostering innovation and driving economic progress for years to come.
