TVS Emerald, a prominent subsidiary of TVS Holdings, has made a strategic move by acquiring a high-potential land parcel on Radial Road (PTR) in Chennai. This acquisition, although the land’s cost remains undisclosed, is expected to generate significant value with a development potential of 2.5 million square feet and a projected revenue of ₹2,800 crore. The move highlights TVS Emerald’s commitment to expanding its presence in key cities like Chennai and Bengaluru.
Strategic acquisition to support growth
TVS Emerald’s acquisition is a significant milestone in the company’s growth strategy. This marks the third land acquisition by the company in the current fiscal year. Previously, the company secured land in Padur, Chennai, and Thanisandra, Bengaluru, further diversifying its development portfolio. This latest land acquisition, located in one of Chennai’s prime corridors, is poised to offer exceptional growth opportunities.
Sriram Iyer, Director & CEO of TVS Emerald, stated, “This landmark acquisition reinforces our commitment to strategic growth and market leadership in Chennai and Bengaluru.” He further emphasized that the company’s focus on securing premium land locations aligns perfectly with its vision of developing world-class properties in high-potential areas. The development on Radial Road is expected to create substantial value for stakeholders and play a key role in TVS Emerald’s long-term growth trajectory.
Vision for future growth and development
TVS Emerald, known for its residential projects and self-sustaining communities, has already delivered around 3.6 million square feet of residential space in Chennai. In addition, the company has about 8.6 million square feet of ongoing projects. This expansion is part of TVS Emerald’s long-term strategy to lead the residential real estate market, focusing on creating premium, world-class developments that cater to the evolving demands of urban India.
With the acquisition on Radial Road, TVS Emerald is strengthening its market position and expanding its portfolio in Chennai—one of India’s most dynamic real estate markets. As India’s economy continues to grow, the demand for premium residential and commercial properties is expected to surge, and TVS Emerald’s investments are aligned with this upward trend.
The road ahead for TVS Emerald
Looking forward, TVS Emerald is focused on developing self-sustaining communities that provide world-class living experiences. By acquiring high-potential land parcels in strategic locations, the company is poised to further capitalize on the rising demand for residential properties in rapidly growing cities like Chennai and Bengaluru. The company’s emphasis on high-quality developments in prime locations aligns with India’s broader real estate growth story.
